Kiron Interactive was founded in 2001 and is headquartered in Johannesburg, South Africa, with offices in the UK. The company is the leading provider of full HD virtual sports to the iGaming industry, delivering cutting-edge virtual games to land-based and online operators and bookmakers. The breadth of its product portfolio and its ability to innovate have made Kiron a leader in the virtual sports market.
History and Milestones
2001:The company was founded and launched its first B2C website, featuring a virtual horse racing skill game.
2004:Launch of the instant-win B2B fixed-odds virtual betting game.
2005:VRace is launched.
2008:Launched VSE, a virtual sports retail gaming platform with event showcase.
2009:Licensed by UKGC.
2011:Introducing the RaceDay Rewards Kit.
2012:Delivering virtual racing games to 3,000 custom-built tracks across 12 gaming venues across Australia.
2015:Launch of a pan-African virtual sports satellite channel.
2016:It has a Joint Remote Operations License issued by the UKGC and a CSAC Electronic Gambling License issued by the Alderney Gambling Control Commission.
2017:Obtained a Romanian license and won the Casino Life & Business Magazine International Award for Best Online Content Provider; appointed as the official virtual sports supplier for Veikkaus in Finland.
2018:Partnered with Phumelela and GBI to launch Africa's first fixed-odds horse racing betting satellite channel.
2019:It became the first company to enter the regulated Spanish market through a distribution agreement with operator Wanabet.
2020:New game GOAL debuts at ICE London and expands into Italy, Colombia and Scandinavia.
2021:Listed in Türkiye and the Netherlands, and won Virtual Sports Supplier of the Year at the EGR B2B Awards.
2022:Once again won the Best Virtual Sports Supplier Award at the EGR B2B Awards.
management information
Kiron Interactive is a privately held company with between 50 and 200 employees. The company is led by founders and co-CEOs Steven Spartinos and Jason Pretorius, with Ashalin Pounasamy as Head of Business Development for Africa.
Software and gaming products
Kiron Interactive offers over 20 high-quality virtual games, including virtual horse racing, greyhound racing, table tennis, badminton, archery, etc. In addition, Kiron also offers scheduled games such as Keno, Spin & Win and Horse Racing Roulette. Kiron's games are available through multiple channels such as mobile streaming, TV broadcasts and in-game venues, making them highly adaptable and versatile.
Kiron is a leader in the virtual sports industry with a portfolio that includes:
Virtual Sports:Such as Bullseye (bow and arrow), virtual boxing, speed skating, super basketball (street basketball), track car (track racing), driving (racing), assault car (chariot racing), Max car (racing), ice hockey, badminton smash, horse racing roulette, slipstream (bicycle), professional table tennis, etc.
Instant Win Games:Such as RaceDay.
Keno and Lotto:A variety of game options to suit the needs of different players.
Spin to Win:For players who like instant-win games.
API integration
Through Softgamings' unified API platform, all of Kiron's gaming content can be easily integrated into current platforms, increasing the number of games and player traffic at online casinos, thereby increasing revenue. Softgamings' API platform makes the integration process simple and efficient, offering more than 100 games from more than 10,000 software providers.
Technology and Mobile Gaming
Kiron uses the latest CGI technology and physics engines to provide users with perfectly realistic replicas of actual sports in a streamlined form factor. All games are perfectly optimized and designed with maximum flexibility in mind, making them ideal for all types of mobile and desktop devices. Kiron's virtual games run seamlessly on all Android and iOS devices.
Promotions and bonuses
Kiron Interactive offers self-developed tools for attracting customers to your gambling venue and increasing your revenue. Its virtual racing game RaceDay is designed to keep players wanting to play more and more. The Kiron RaceDay solution is available in three versions – Sweepstakes, Tournaments and Pools. Sweepstakes is a product that lets players enter a draw and win a predetermined prize. Tournaments allow players to be assigned a virtual horse and participate in a tournament. Pools mean that you need to qualify to select a horse, and qualification means earning loyalty points in games other than sports betting.
Through SoftGamings’ API integration, casinos can also utilize the BonusStandalone system to design promotions.
Security and reliability
Kiron adheres to high standards for responsible gaming and its products have been licensed by the Gambling Commission, National Regulatory Authority, Gambling Lab, Responsible Gambling Trust and GameCare. The software is regularly tested by well-known testing agencies such as GLI to ensure the fairness and randomness of the game.
Global recognition and awards
Kiron's products are popular around the world, covering 5 countries in 60 continents, including the United States, the United Kingdom, Italy, Malta, South Africa, etc. The company has won many awards, including:
2017:International Award for Best Online Content Provider.
2021:Best Virtual Sports Supplier at the EGR B2B Awards.
2022:Best Virtual Sports Supplier at the EGR B2B Awards.
Kiron Interactive has carved out a significant position in the global virtual sports market with its innovative virtual sports products, highly adaptable distribution channels and stringent safety standards.